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African Market Overview

Pinned on October 2, 2013 at 6:19 pm by Admin

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African Market Overview

This report highlights the continued growth of mobile advertising in the Asia Pacific and Africa regions. Asia Pacific grew by 10% over the past 3 months to reach 18 billion monthly impressions, while Africa grew by 21% to reach 4.2 billion monthly impressions. This growth was largely driven by the continued growing trend towards smartphone adoption in these markets.

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