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Apple in Chain

Pinned on October 23, 2013 at 4:04 pm by Admin

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Apple in Chain

What do you get when you combine two world leading forces on massive growth trajectories? We wanted to do a piece on Apple’s presence in China. China represents one the largest opportunities for most international businesses. The land with over a billion people can’t be ignored both as a manufacturing juggernaut and retail opportunity. Apple is heavily involved in both aspects and largely succeeding in China where many businesses have struggled. Will Apple be able to dominate the Chinese retail landscape like they have in the rest of the world? Will Apple be able to maintain its margin advantage and still reach deep penetration in such a low income environment.

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