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Attack Of The In-App Ad

Pinned on October 9, 2013 at 1:50 pm by Admin

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Attack Of The In-App Ad

The app has become a driving force in mobile. Now, marketers are looking to get in the game — literally. In-app advertising aims to capitalize on the rapid growth of app downloads worldwide. And although it’s generally disliked among smartphone users, it’s also proving to be a bit more effective than other mobile ads.

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