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Facebook Brand Pages Lag Behind In ‘Likes

Pinned on July 30, 2013 at 8:30 am by Admin

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Facebook Brand Pages Lag Behind In ‘Likes

For a long time, Search Engine Optimisation (SEO) didn’t play a very significant role in Cleartrip’s customer acquisition strategy. There were lots of reasons for this — some valid, some not so valid. By and large, our belief was that investing in making people aware of the Cleartrip brand was much more important than targeting travel-related search phrases.

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