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Spam vs Whitelist

Pinned on November 14, 2012 at 7:15 pm by Admin

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Spam vs Whitelist

Anyone with an email address knows what inbox spam is. Probably, it’s a daily battle to make sure that spam is sent where it belongs – to the junk folder. Today’s spam filters do a great job protecting inboxes, but some unwanted emails still slip through. And sometimes, filters do their job too well; barring the marketing emails that people do want to receive. These acceptable marketing messages are called email whitelists. Whitelists are a form of very effective, targeted email marketing.

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