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The Demographics of Social Media

Pinned on October 17, 2013 at 4:54 pm by Admin

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The Demographics of Social Media

In October, we set out on a mission to learn more about how B2B marketers were using social media channels to interact with prospects and generate leads. Our survey findings revealed that ⅓ of marketers are not measuring the results their social media marketing campaigns – a rather surprising statistic that captured the attention of several online media outlets including DemandGEN Report, CMS Wire and BtoB Magazine.

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