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The Future of Paid Search – Google, Bing and beyong

Pinned on August 9, 2012 at 8:36 pm by Admin

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The Future of Paid Search – Google, Bing and beyong

Paid search has cemented itself as a highly viable, cost effective marketing channel. In 2011, paid search spending is expected to reach $34 billion. Worldwide, paid search is a $34 billion industry. In this graphic, we’ll briefly explore paid search—it’s current state, where it’s going, and how the largest paid search venders (Google & Bing) have divvied up the market. Data courtesy of efrontier.com and magnaglobal.com.

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